Close-up of Santoli Napoli clothing tags with a button on a fabric background

our story

Santoli began as an idea between two worlds: the elegance of Napoli and the pace of life in the U.S. We saw how linen, a fabric made for heat and movement, was too often treated as seasonal or overpriced. So we set out to create something different — pieces that carry the quiet sophistication of the Mediterranean, but fit seamlessly into modern wardrobes.

Every shirt and pant is crafted from 100% linen, designed to move effortlessly from day to night.

By working directly with trusted artisans, we keep the focus on quality and cut out the unnecessary layers, offering timeless essentials that are honest, versatile, and built to last.

Man in a white shirt and sunglasses selecting clothes from a rack outdoors.

FOUNDER VISION

My vision is to make Santoli the modern uniform for a life well-lived — where every day feels like summer, style feels effortless, and every piece carries the soul of true Italian making.

With Santoli, I set out to redefine how a new generation experiences Italian style, blending the heritage I grew up with and the modernity I live today into pieces that move seamlessly from day to night, season to season. To me, Santoli is more than clothing — it’s a lifestyle that celebrates confidence, connection, and the enduring appeal of"La Bella Vita"